Neotiqa is a UK consultancy for email deliverability, outbound infrastructure and GTM engineering. We investigate delivery problems, implement agreed improvements and build the systems behind outbound sales. We also run managed outreach and help sales teams turn interested replies into useful conversations.
Work directly with the founder. Agree a written scope and price before work starts.
Message A Delivered to inbox
Exchange Online→Recipient tenant→Inbox
Message B Junked
Sequencer→Exchange Online→Recipient tenant→Junk
What this tells us: authentication is not the whole story. Both messages pass DMARC, yet the sequencer route fails DKIM verification and the recipient filter categorises that message as spam and bulk. Nothing here points at the SPF record. The next step is to investigate the signing path, the tracking domain and the template, then confirm with controlled tests which change actually moves placement.
Each of these is a different conversation. Start with the one that is costing you most.
Replies fall away, IT says nothing is wrong, and nobody can prove where messages are landing. We decode the headers, compare like with like and test one variable at a time.
Deliverability assessmentSequences share a domain with invoices, HR and customer conversations, creating avoidable exposure. We assess the sending architecture and build a documented setup with clear controls.
Outbound infrastructureData sits in five places, replies get lost and follow-up depends on memory. We connect the sources, add the stop conditions and route real interest to a person.
GTM engineeringInterested prospects get a quote and silence, or a demo with no next step. We coach reps and managers on the conversation that follows the email, or run the outreach for you.
Sales coachingStart with the problem you need to solve. We can investigate delivery, build a sending setup, connect your sales tools, run outreach or coach the team handling replies.
Understand what is affecting business email and what to change first.
A read-only, evidence-led assessment across authentication, mail flow, sending platforms and message evidence, then remediation to a written specification and monitoring if you want it.
Explore email deliverability 02Cold outbound on dedicated domains and inboxes, built within provider limits and documented for your team.
Domain architecture, authentication, mailbox security, sequencer connections, tracking, reply routing, controlled ramp-up and monitoring, with ownership kept on your side.
Explore outbound infrastructure 03Prospect data, enrichment, routing and reporting connected, so the team stops moving information by hand.
Enrichment waterfalls, qualification, CRM synchronisation, reply classification and custom automations through supported APIs.
Explore GTM engineering 04A managed outbound programme that hands you interested replies, not send counts.
Lists, verification, messaging, two-step sequences, reply handling and reporting with consistent denominators.
Explore managed outreach 05Reps and managers who write outreach that lands and turn replies into conversations.
Workshops, a coaching cadence, playbooks, hiring support, and in-person training for direct-selling teams.
Explore sales coachingAn assessment is a bounded investigation. We map the domains, mailboxes and sending applications in scope, then check authentication on real messages from the agreed routes. We examine available configuration, traces and received headers, review the relevant sales tools and use controlled tests where they can answer a useful question.
Access is read-only and time-limited, or you provide exports and we work alongside your IT team or MSP. Nobody’s inbox is read. Nothing is changed during the assessment.
You receive an environment map, findings with the evidence behind them, a prioritised plan with owners and dependencies, an executive summary, a technical handover and a findings workshop.
Findings
Priorities
Owners
Next steps
The sending platform, the route a message takes and the recipient’s controls all affect the result. Authentication can pass while a message is still filtered. A CRM message can also behave differently from a message sent directly. The evidence needs to follow the actual route before anyone chooses a fix.
So we look at the whole path before recommending anything, and we say which problems are confirmed, which are plausible and which are still open. The same discipline runs through the data and workflow side: a clean sending setup fed by duplicate contacts and unsuppressed opt-outs will not stay clean for long.
You can commission an assessment without a retainer, or a defined build when the requirements are already clear. Every engagement has a written scope, access requirements, responsibilities and deliverables.
The current setup, the constraints, the priorities and what would confirm each suspicion. Suits deliverability investigations, infrastructure reviews and workflow discovery.
Remediation, infrastructure or integrations, delivered to a written specification with testing, documentation and handover.
Monitoring, campaign operation, workflow maintenance and coaching where agreed, with a reporting and review cadence set at the start.
Explore the sending, data and handover decisions that matter to your business.
Build outbound around a defined technical offer and a clear commercial or technical handover.
Explore IT services supportInvestigate missing email and connect agency business development to desk ownership and ATS/CRM follow-up.
Explore recruitment supportConnect SDR sending, account exclusions and CRM workflows to the next useful sales conversation.
Explore SaaS supportPeter brings sales and training experience across small businesses, mid-market and enterprise, alongside practical work building outbound systems and investigating email delivery. You speak to the person doing the work, from the first scoping conversation through to the handover.
That combination matters when a technical issue is holding back a commercial team. Findings need to make sense to the administrator making the change and the sales leader deciding what to do next.
We never need passwords or unrestricted mailbox access. Depending on the scope, we work through read-only reporting access agreed in writing, guided sessions with your administrator, or exports your team provides. Any message samples are supplied through an agreed process by the people affected, and nothing is changed while we investigate.
Typically three to five weeks from kick-off to the findings workshop. The range depends on how many domains, sending routes and regions are involved and how quickly evidence arrives. We state the client time needed up front, usually a day of IT time in total, half a day from sales operations and short interviews with the people affected.
Yes. Most assessment work is on Microsoft 365 and Exchange Online, including Defender for Office 365 policies, connectors and message trace. We also assess Google Workspace tenants and mixed environments where sales tools sit on top of either.
Yes, as a separately scoped piece of work. Remediation follows a written specification. Your administrators make the production changes under change control, or we make them where you prefer and access allows, and there is a validation round afterwards. Monitoring is optional after that.
It can, which is why cold outbound belongs on dedicated domains and inboxes with their own authentication and monitoring. Separation reduces the risk to the corporate domain. It does not make outreach risk-free, and it has to stay inside the sending providers’ limits and acceptable-use rules.
Yes, where the engagement is scoped for it. Neotiqa is UK-based and works remotely with international teams, including sales teams spread across regions. We do not have overseas offices or a large team, and we say so.
Yes. We work as the technical partner behind agency brands on deliverability assessments, outbound infrastructure and campaign delivery. Each client is scoped and quoted separately, under a written agreement with clear confidentiality. See the agencies page.
No, and be careful of anyone who does. Placement is decided by receiving systems that nobody outside them controls. What we commit to is the evidence, the specification, the validation and plain reporting on what is confirmed, what is plausible and what is still unknown.
Understand what a delivered status proves, what it leaves unknown and which evidence helps investigate business email reaching junk or quarantine.
Read the guidePlan a B2B outbound setup before buying tools: ownership, provider fit, authentication, reply handling and practical checks before launch.
Read the guideBuild a reliable B2B reply workflow with sequence stopping, clear ownership, opt-out handling, CRM routing and checks that catch lost or duplicate enquiries.
Read the guideA short conversation about your setup, what you have noticed and what you want to change. No obligation, and a clear next step either way.